The 21st century is the social media age. A time when the line between the virtual and the real world has been blurred, thanks to the emergence of chatting and social media websites. Despite its popularity, social media has been on the receiving end of several criticisms and before it got any uncanny, a new app has taken the world by storm (for the good or the worse is left for the reader to decide!) – Sarahah.
What is the app all about?
The app, which has been trending on various platforms since the past week or so, is actually a couple of months old. The idea behind the app is quite simple.
- Create a Sarahah profile, which anyone can visit. Even without logging in, people can visit your profile and leave messages, anonymously.
- If they have logged in, messages are still anonymous by default, but users can choose to tag their identity.
- On the receivers app, all the incoming messages show up in an inbox, and you can flag messages, delete them, reply, or favourite them to find them easily later.
Is everybody loving or hating the app?
The review is actually biased wherein the users are split in their opinions. At the time of writing this article, 13,656 users have given it 5-star whereas 11,320 users have given it 1-star.
Why create such an app?
The creators have created it by saying: Sarahah helps people self-develop by receiving constructive anonymous feedback. Because of the anonymity, senders go full throttle without any fear of ramifications and bombard the receiver with critical messages/feedback which is more of hurtful and hateful comments.
Those who have given it 5-star warn that it is not for the weak-hearted.
What are the latest developments?
The creators have given an option in the settings wherein one can stay hidden from search results. This limits your audience to only those with whom you share your profile.
You can also turn off access for unauthorised users, i.e, only people who are logged in will be able to comment. You can also block senders.
So, should it be used or not?
Sarahah is more of a messaging app, rather than a social media app. So, visiting another users’ profile won’t show anything, unless they choose to make the posts public.
The sender has full anonymity, meaning that the cyber-bullying which had the risk of exposing one’s own identity, has been eliminated because of Sarahah app. Thus, cases of bullying may surge.
If one really wants to send a constructive feedback, then he/she can do it face-to-face or through email. The world before did not need anonymity to get the job done. However, today is different, as people are more closer to their own devices than other humans. A place where we are more engrossed in making virtual connections within the confinement of our homes, rather than getting real experiences outside. The result is what we see in the form of Sarahah, whose success reflects the minds of today’s youth.
Yik Yak, Secret, and Whisper are some of the popular apps in recent times to try and fill this function. But, will Sarahah withstand the test of time or will it fizz out? That is left to be seen.